This website is owned and operated by East Vanity Enterprises Inc. (East Vanity Parlour). Your privacy while on our website and app are extremely important to us. We feel transparency is vital to the satisfaction and safety of our clients while online and we recognize the importance of disclosing the kinds of information we gather. This privacy statement will provide a description of information we gather and how we use it.
East Vanity Parlour gathers two kinds of information about our users:
Information that users provide through voluntary submissions to place online orders and create user profiles.
Information East Vanity Parlour gathers through aggregated tracking information by tallying page views on our site. This information allows us to tailor content to our readers and better understand our user demographic. Under no circumstances does East Vanity Parlour divulge any information about an individual user to a third party.
On our website and app we offer the ability to book appointments, purchase gift cards and other retail products for online ordering. We collect basic personal information in order to facilitate the order and payment process. This information includes name, address, telephone, e-mail and credit card information. If any user is unsure about submitting this information online, we suggest using the phone instead and have provided contact details for alternatives on our website. We may use this information to contact the purchaser in the event we need to notify them regarding their order.
East Vanity Parlour tracks user traffic patterns throughout our site and app, however, we do not correlate this information with data about individual users. East Vanity Parlour does not break down overall usage statistics according to a user’s domain name, browser type, and MIME type by reading this information from the browser string (information contained in every user’s browser).
East Vanity Parlour sometimes tracks and catalogs the search terms that users enter in our search function, but this tracking is never associated with individual users. We use tracking information to determine which areas of our site users like and don’t like based on traffic to those areas. We do not track what individual users read, but how well each page performs in general. This helps us to provide a better user experience.
USE OF INFORMATION
East Vanity Parlour uses tracking information to determine which areas of our website users like and dislike based on traffic to those areas. We do not track what individual users read. We look at general metrics that tell us how well each page performs. This helps inform our content strategy to better reach our customer base. We track search terms entered in the Search function to determine what interests our users, but do not track which terms a particular user enters.
East Vanity Parlour creates aggregate reports on user demographics and traffic patterns. We do not and will not disclose any information about any individual user except to comply with applicable law or valid legal process or to protect the personal safety of our users or the public.
SHARING OF INFORMATION
East Vanity Parlour uses the above-mentioned information to inform our content strategy and to help us better understand our demographic. We do not and will not sell or share any information about individual users with any third party, except to comply with applicable law or valid legal process or to protect the personal safety of our users or the public.
We limit access to personal information about our users to employees who we believe reasonably need to come into contact with basic information in order to provide products or services to you in order to do their job. East Vanity will adhere to or exceed regulations and recommended guidelines laid out by local, provincial, and federal governing bodies and professional entities our employees are registered with.
East Vanity Parlour may update this policy. We will notify our users about any significant changes by placing a prominent notice on our website.